Evidence Based
The Science Behind Embrace
Embrace is grounded in decades of peer-reviewed research showing that hope and social support improve coping, resilience, and quality of life during serious health challenges.
Research Foundations
Hope Theory (Snyder, 1991-2002)
Hope strengthens coping, psychological adjustment, and health outcomes through agency and pathways thinking.
Social Support Theory (Cohen & Wills, 1985)
The stress-buffering hypothesis shows perceived support protects against illness-related distress.
Peer Support Research
Meta-syntheses show emotional empowerment, reduced isolation, and resilience through connection.
Research Across the Journey
Step 1: Easy Video Collection
Activate their support network. Research shows perceived social support is one of the strongest predictors of resilience during health challenges.
Citation: Holt-Lunstad, Smith, & Layton, 2010; Cohen & Wills, 1985
Step 2: Automated Reminders
Build collective hope. Each contributor adds to the pathway of support, and collective agency amplifies psychological well-being.
Citation: Snyder, 2002; Colla et al., 2022
Step 3: Seamless Video Montage
Create a tangible reminder of love. Studies show peer support reduces loneliness and strengthens resilience during treatment.
Citation: Sezgin & Bektas, 2025; Livingstone et al., 2025
Hope Theory in Practice
Hope is not just a feeling; it is a cognitive skill that can be strengthened. Embrace supports both agency and pathways thinking while reinforcing social connectedness.
- Agency: the willpower and motivation to pursue goals, reinforced when people feel supported.
- Pathways: the ability to find multiple routes forward, strengthened by diverse voices and encouragement.
- We power: social connectedness that sustains hopeful adaptation over time.
Social Support: The Buffering Effect
Social support protects people from the negative effects of stress. Embrace uniquely bridges perceived support (knowing it exists) and received support (tangible evidence).
- Emotional support: affirmations of worth, love, and care delivered through personalized videos.
- Informational support: shared experiences and practical wisdom that reduce uncertainty.
- Belonging support: the montage format visually reinforces community and presence.
Citation: Cohen & Wills, 1985; Wethington & Kessler, 1986; Uchino, 2009
Selected References
- Snyder, C.R. (2002). Hope theory: Rainbows in the mind. Psychological Inquiry, 13(4), 249-275.
- Snyder, C.R. et al. (1991). The will and the ways: Development and validation of a hope measure. Journal of Personality and Social Psychology, 60(4), 570-585.
- Colla, R. et al. (2022). A dynamic systems reconceptualization of hope theory. Frontiers in Psychology, 13, 809053.
- Cohen, S. & Wills, T.A. (1985). Stress, social support, and the buffering hypothesis. Psychological Bulletin, 98(2), 310-357.
- Holt-Lunstad, J., Smith, T.B., & Layton, J.B. (2010). Social relationships and mortality risk: A meta-analytic review. PLoS Medicine, 7(7), e1000316.
- Uchino, B.N. (2009). Understanding the links between social support and physical health. Perspectives on Psychological Science, 4(3), 236-255.
- Sezgin, M.G. & Bektas, H. (2025). Peer support in haematologic cancer. Seminars in Oncology Nursing, 41(5), 151961.
- Livingstone, A. et al. (2025). Service features of telephone cancer information and support. Journal of Clinical Nursing.
- Chan, S.Y. et al. (2025). Changes in hope, resilience and social support throughout chemotherapy. European Journal of Oncology Nursing, 79, 102981.